Makeup Packaging: Ensuring Products Reach Consumers in Optimal Condition Market Industry
Product Protection
First and foremost, packaging must effectively protect makeup from damage and degradation prior to use. For liquids and creams, airless pumps and squeeze tubes are widely used to prevent oxidation from exposure to air. Breakage-resistant and shatterproof materials like plastic and metal are preferred over fragile glass. Tight-sealing lids help keep products...
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