The India quick e-commerce market facilitates quick delivery of grocery and daily essentials to customers within a short span, usually within 60 minutes. Customers can place orders via mobile applications or websites of quick commerce players. Once the order is placed, it is allocated to the nearest retail outlet or ‘dark store’ from where it is packed and delivered within the promised time through bike riders or delivery personnel. Quick commerce aims to leverage the existing infrastructure of retail outlets and revolutionize the way Indians shop for their daily needs through a seamless online to offline model.

The Global India Quick E-Commerce Market Size Is Estimated To Be Valued At US$ 652 Mn In 2024 And Is Expected To Exhibit A CAGR Of 63.% Over The Forecast Period 2024-2031.

Key Takeaways

Key players operating in the India quick e-commerce are Blinkit, Swiggy Instamart, Zepto, Dunzo, Bigbasket, Amazon Quick Commerce, Tata Neu Super App, Jiomart, Flipkart Quick, Grofers. These players are rapidly expanding their fleet of ‘dark stores’ to cater to the rising demand across cities.

The growing demand for quick grocery delivery amid COVID-19 pandemic has further accelerated the growth of quick commerce in India. Busy lifestyles and preference for contactless delivery are compelling more customers to opt for quick commerce platforms for daily and emergency needs.

Several quick commerce players are also expanding globally with international forays to cash in on the large untapped potential. partnerships, mergers and acquisitions are being witnessed to consolidate market share in the highly competitive quick commerce space.

Market Drivers

Hyper-local delivery within 60 minutes is the major USP driving the popularity of quick commerce in India. Customers appreciate the convenience of receiving their orders within the promised timeline. Quick commerce fills the gap between regular grocery delivery in 24-48 hours and impulse or urgent purchases. The ability to leverage existing retail infrastructure also allows players to offer competitive prices while maintaining the promise of hyper-local and speedy delivery. This remains the core driver boosting the growth of India's quick e-commerce market.

Current Geopolitical Situation And Its Impact On India Quick E-Commerce Market Growth


The India quick e-commerce market is witnessing robust growth over the past few years. However, the ongoing geopolitical tensions and economic uncertainties are posing challenges. The Russia-Ukraine conflict has intensified inflationary pressures and disrupted global supply chains. This has increased logistics costs and impacted the availability of certain goods for the India quick e-commerce sector. Rising fuel prices have pushed delivery costs higher. Potential food shortages and other issues arising from the war could dampen consumer spending in the coming periods. Furthermore, mounting recession risks in major economies like the US and Eurozone pose a threat to the Indian export sector and economic growth. A slowdown may reduce discretionary spending and affect the quick commerce industry.

To sustain momentum, quick e-commerce players need to devise innovative strategies. Companies must focus on expanding private label offerings and strengthening backend infrastructure to reduce dependence on global suppliers. Partnering with local manufacturers can ensure better availability of goods. Promoting affordable value-added services would make consumers less price-sensitive. Leveraging technology to enhance delivery efficiency and build new revenue streams can offset rising costs. Foraying into new product categories and tier-2/3 cities presents lucrative opportunities. Overall, geopolitical turbulence makes flexibility and resilience key for the Indian quick e-commerce sector going forward.

Geographic Concentration Of India Quick E-Commerce Market

In terms of value, the India quick e-commerce market remains highly concentrated in metropolitan regions currently. Tier 1 cities like Delhi, Mumbai, Bengaluru, Chennai, and Hyderabad account for the bulk of transactions. Their high-income demographic profile, tech-savvy population, and infrastructure support have made them early adopters. Within tier 1 cities as well, certain areas exhibit stronger demand due to high population density and real estate prices that support frequent small basket stock-ups via quick commerce platforms. However, with consistent investments, the tier 2 and 3 segments are demonstrating fast growth. Companies are focusing on expanding warehouse networks in emerging urban locations while recruiting delivery personnel from these areas. This helps boost access and drives further market penetration beyond major economic centers.

Fastest Growing Region For India Quick E-Commerce Market


Going forward, South India is projected to emerge as the fastest growing region for the quick e-commerce industry in India. States like Telangana, Karnataka, Tamil Nadu and Kerala exhibit conducive demographic and economic characteristics for spurring adoption. Presence of vibrant start-up ecosystems and high digital literacy in these states provide tailwinds. Furthermore, infrastructure developments are enhancing connectivity and logistics capabilities in South Indian cities. For instance, planned expansion of metro rail networks and highways would facilitate superior delivery infrastructure. Rising disposable incomes, expansion of organized retail, and growth in residential properties are increasing demand for quick commerce services. Proactive government policies supporting e-commerce and start-ups also make the South a lucrative market. With focused investments and innovations, quick e-commerce platforms aim to capture this high potential regional market.

What are the key data covered in this India Quick E-Commerce Market report?

:- Market CAGR throughout the predicted period

:- Comprehensive information on the aspects that will drive the India Quick E-Commerce Market's growth between 2024 and 2031.

:- Accurate calculation of the size of the India Quick E-Commerce Market and its contribution to the market, with emphasis on the parent market

:- Realistic forecasts of future trends and changes in consumer behavior

:- India Quick E-Commerce Market Industry Growth in North America, APAC, Europe, South America, the Middle East, and Africa

:- A complete examination of the market's competitive landscape, as well as extensive information on vendors

:- Detailed examination of the factors that will impede the expansion of India Quick E-Commerce Market vendors

FAQ’s

Q.1 What are the main factors influencing the India Quick E-Commerce market?
Q.2 Which companies are the major sources in this industry?
Q.3 What are the market’s opportunities, risks, and general structure?
Q.4 Which of the top India Quick E-Commerce Market companies compare in terms of sales, revenue, and prices?
Q.5 Which businesses serve as the India Quick E-Commerce market’s distributors, traders, and dealers?
Q.6 How are market types and applications and deals, revenue, and value explored?
Q.7 What does a business area’s assessment of agreements, income, and value implicate?

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