Originally Published on Technavio | US-Cheese Market by Source and Distribution Channel - Forecast and Analysis 2023-2027

The US Cheese market is poised for significant expansion, with a projected increase of USD 12.1 billion and an estimated Compound Annual Growth Rate (CAGR) of 4.82% between 2022 and 2027. This comprehensive report on the US cheese market covers essential aspects, including source (animal-based and plant-based) and distribution channels (offline and online). It also provides an in-depth analysis of the factors driving market growth, key trends, and challenges. The growing consumer demand for cheese products is a driving force behind the market's growth in the US. Cheese has evolved into a staple food item for many households, enjoyed in various forms, from sliced cheese for sandwiches to shredded cheese for pizza toppings and grated cheese for pasta dishes. Given that cheese plays a vital role in numerous recipes, from classic comfort foods to gourmet creations, it is expected to continue propelling the US cheese market's growth during the forecast period.

**Market Overview**:

This report offers a holistic view of the US Cheese Market, covering the pivotal trends and challenges, based on data from 2022 as the base year. A comprehensive analysis of drivers, trends, and challenges is invaluable for stakeholders in the value chain to refine their marketing strategies and gain a competitive advantage.

**Trends**:

The growth of online retailing is expected to positively impact the market in the coming years. Factors such as increased internet accessibility and a surge in demand for convenient and simplified shopping, competitive pricing, and personalized product offerings are driving the demand for online cheese shopping in the US. As a result, e-commerce has opened new avenues for suppliers of cheese-based products to enhance sales, expand their market reach, and improve customer relationships and profitability.

**Challenge**:

The consumption of cheese is associated with several health issues, presenting a significant challenge to the US cheese market during the forecast period. There is growing concern about health issues linked to cheese consumption in the US, which could impede market growth. Notably, the high saturated fat content in cheese is a primary concern. Saturated fat is known to contribute to elevated cholesterol levels and an increased risk of heart disease, obesity, and other health conditions.

**Market Segmentation**:

**Source in US**:

- The animal-based segment is anticipated to exhibit significant growth during the forecast period. This segment refers to cheese types derived from cow's milk, offering versatility, a creamy texture, and a wide range of flavors. In the US cheese market, cow's milk cheeses like Cheddar, mozzarella, Swiss, and gouda are popular choices. Factors such as the use of cow-milk cheese in various cuisines, availability of a variety of options catering to diverse consumer preferences, and nutritional benefits are significant drivers of the animal-based cheese segment's dominance in the US.

**Distribution Channel in US**:

- The offline segment is expected to account for a substantial share of market growth during the forecast period. Offline distribution channels offer convenience, accessibility, and cater to a diverse consumer base, which is expected to drive segment growth and, consequently, the overall cheese market in the US.

**Vendor Overview**:

Leading cheese market vendors are employing various strategies, including strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to strengthen their market presence. For example:

- Associated Milk Producers Inc. offers American-style cheeses.

- DairyfoodUSA provides cheeses like smoked gouda cheese, plant-based vegan cheese, and food service cheese.

- Great Lakes Cheese Co. Inc. offers a range of cheeses, including Blue, Feta, Gorgonzola, Goat, Reduced Fat Blue, and Reduced Fat Feta.

**Segment Overview**:

The cheese market report in the US forecasts market growth by revenue at global, regional, and country levels, providing an analysis of the latest trends and growth opportunities from 2017 to 2027.

- **Source Outlook**: It focuses on animal-based and plant-based sources.

- **Distribution Channel Outlook**: It encompasses offline and online distribution channels.

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