E-reader Market Overview

The E-reader Market will grow at a 6.25 percent of Compound Annual Growth Rate in the forecast period and a value of USD 15.59 billion by the end of 2030 in the forecast period. Ebook is a digital book available online and can be easily readable on Apple's iPad, Amazon's Kindle, Noble Nook, and Barnes. It is an electronic device that is handheld, portable, and easy to use. The advantage of an e-book reader with minimal power consumption.

The E-reader has many advantages like capacity, portability, free ebooks, foreign language learning, and convenient reading. The rise in adaptation of online content in the education domain. The demand for e-learning and the availability of free e-books on the internet is driving the e-reader market insights. The aim is not to diminish the traditional old book, and it creates awareness for saving paper and portability and shows positive impacts on the E-reader Market growth.

Factors such as the usage of e-readers, e-learning apps, and technological advancements are driving the market growth. The complex way of reading and lack of awareness of e-reader books, along with the availability of traditional books, are hampering the market growth. Moreover, the development of display technologies for readability expands the E-reader Market.

The digital advancement in the education sector with an increase in the adaptation rate of e-learning will scale up the market's growth. Besides, manufacturers are offering additional features, driving the market's demand.

Major Players

Key e-reader market players are Ectacto Inc, Amazon.com Inc, Sony Corporation, News Corporation, Barnes & Noble, Hanvon Technology, Rakuten Kobo, Onyx International Inc, Arta Tech, Bookeen, and PocketBook International.

Market Segments

The E-reader Market is segmented into a screen size, screen type, connectivity, application, and distribution channel.

The screen size segment is categorized into below 6-inch, 6 to 8-inch, 8 to 10-inch, and above 10-inch. The 6 to 8-inch screen size will notice decent growth, among others.

The screen type segment is divided into E-ink and LCD. The E-ink screen type dominates the market. 

The connectivity segment is divided into under 3/4G, Wi-Fi, and 3/4g and Wi-Fi. The 3/4G and Wi-Fi segment will notice good growth. 

The application segment comprises kids, workers, students, and senior citizens. The kids' segment is the dominating one. 

The distribution segment is bifurcated into specialty stores and e-commerce. The e-commerce segment is driving the market's growth.

Regional Analysis

The e-reader market trends is distributed into major regions based on its geographical growth expansion. The market covers the Asia Pacific, Europe, North America, the Middle East, Africa, and Latin America. 

The regional market is divided into countries based on market analysis. The rise in demand of the market in the United States of America is emerging the regional market of North America. The North American region will witness higher revenue shares in the market.

The Asia Pacific region to witness a solid growth rate in the forecast period. The major reasons behind the APAC market growth are the rise in sales of e-readers in China and the increased rate of popularity in countries like India.

Industry News

In November 2021, the Amazon Kindle Paperwhite E-readers will be integrated with E Ink Carta 1200 EPD display technology. This technology offers smoother animations, handwriting, and a 20% faster response.

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