Introduction

In the ever-changing world of digital marketing, automation can mark a difference. 1-Year Automation in Digital Marketing Program—Extensive curriculum to equip you with skills and knowledge that will put you ahead in a dynamic field. More than 90 modules, practical training, and international certification make this program apt for aspirants who wish to be frontrunners in the world of digital marketing.

 

Program Structure

More than 90 comprehensive modules spanning everything from basic web designing to advanced performance marketing. Each module is adept at giving you in-depth knowledge and hands-on skills.

 

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Website Creation

The first step in any digital marketing strategy is to have a website. This module helps you build websites using basics like HTML, WordPress, and Shopify. Create highly functional, visually appealing websites.

 

Content Writing & Marketing

Content is king in digital marketing. Create compelling content to get the attention of your audience and drive them towards traffic. You'll also learn how to distribute your content with content marketing strategies.

 

SEO Specialization

Search Engine Optimization is the backbone of your website to drive organic traffic. This module will cover keyword research, on-page, and off-page SEO techniques, along with Google Analytics tools in tracking and improving website performance.

 

Social Media Specialization

Social media plays a vital role as a marketer connecting with its audience. This module covers how to come up with a social media strategy on platforms like Facebook, Instagram, Twitter, and LinkedIn, in an engaging way. Learn ad running basics, content ideation, and social metrics analysis.

 

Google Ads PPC Specialization

Pay-Per-Click advertising is a must-know thing nowadays. This module covers how to create and set up a Google ad of any size. It helps you research keywords, set up campaigns, track performance, and optimize for better performance.

 

Blogging

Blogging is the most powerful way to share information and connect with an audience. This unit will guide you through creating blog posts, optimizing those for SEO, and monetizing your blog.

 

Vlogging

Video content is on the rise. Master the creation of vlogs, how to edit videos, and grow your followers or subscribers on platforms like YouTube.

 

YouTube Marketing

Master how to create and grow your YouTube channel and monetize it. Learn how to create winning video content, rank and pull in traffic to your video content, and create a connection with your viewers.

 

Affiliate Marketing

This is one of the really monetizable modules because you can earn money if you learn how to choose profitable niches, set up an affiliate marketing business, and maximize profits.

 

Dropshipping

Dropshipping is a model that allows you to run an online store without having to hold any inventory. Learn how to create your own dropshipping business, find reliable suppliers, and get the logistics right.

 

Email Marketing

This unit covers everything you need to know about building an email list, including list-building techniques, building high-conversion emails, and the tools you need to master email marketing.

Influencing Marketing

Learn how to leverage the power of influencer marketing. Learn how to build your personal brand, collaborate with brands, and monetize your influence on social media.

 

Personal Branding

Learn how to build and maintain a personal brand that stands out.

 

Performance Marketing

Learn performance marketing, focusing on measurable results. Track and optimize your marketing campaigns to ensure the best ROI.

 

E-Commerce Specialization

Build and optimize online stores, manage products, and use online commerce platforms effectively.

 

Freelancing Earning

Learn about freelancing flexibility and how to earn highly from it. With this module, learn the ways to succeed in freelancing from client acquisition to project management.

 

Business Startup Ethics and Laws with Strategies

Learn what all is to be taken care of while starting a business. Learn the legal and ethical practices and do strategic planning for business startup.

 

Additional Skills Included in the Course

Web Designing

Create appealing and functional websites using HTML, WordPress, and Shopify.

 

Video Editing

Learn how to edit videos using Adobe Premiere Pro and After Effects to create professional video content.

 

Graphic Designing

Master graphic design with Adobe Photoshop, Illustrator, and Canva. This will help you in making stunning visuals for your marketing campaigns.

 

App Development with Digital Marketing

Learn app development basics and how to market your developed app.

 

2-Month Projects Internship

Practical Internship of 2 months. Get a chance to work on real-time projects and put into practice what has been learned in a professional environment.

 

International Certification and Internship Letter

Get 17 International Certifications and one internship letter to make your credibility and job secure.

 

Assignments and Life Recorded Video Access

Providing hands-on assignments and life access of video session recordings.

 

Assessment Test

Evaluate your knowledge and skills by taking up our assessment tests to ascertain that you are moving in the right direction.

 

HR Workshop

Workshop prepares you for the job market. Topics covered include resume building, interview skills, and job search strategies.

 

Personality Development Sessions

Enhance your personal and professional skills by attending Personality Development Sessions, focusing on communication, leadership, and teamwork.

 

Portfolio Designing

Make a professional portfolio presenting your skills and projects, which will give you an added advantage in front of prospective employers.

 

Placement Assistance

Get 100% placement assistance and guaranteed placement with this program. You are assured of placement with the program in top companies, ensuring a successful start to your career.

 

Batches and Timings

The program can be attended at flexible timings. Weekdays Batches are from Monday to Thursday starting April 8, 2024: 1.5 hour sessions + 2 hours of practical assignments. Weekend Batches are on Saturday and Sunday starting April 6, 2024: 2 hours classes + 2 hours of practical assignments.

 

Fees and Scholarships

The total course fee is 90k. With no-cost EMI options. Enroll by April 5, 2024, to take advantage of our scholarship offer and pay a discounted fee.

 

About the Course

The 1-Year Automation in Digital Marketing Program is an all-in-one course that will equip you with the skills you need to bring your best to the digital marketing landscape. This program is a perfect blend of expert instructors, practical assignments, and guaranteed placement assistance for a successful career start in digital marketing.

 

FAQs

Q1: What is the duration of the internship included in the program?

A1: A 2-month internship is included in the program duration to provide practical, hands-on experience.

 

Q2: How many certificates will I receive upon completion?

A2: You will get 17 international certificates once you complete the program.



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info@itsscope.com

 

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