Automotive Infotainment Market by Component (Display unit, Control Panel, TCU, HUD), OS (Linux, QNX, MS, Others), Service (Entertainment, Navigation, e-call, Diagnostics), Connectivity, Form, Location, Vehicle Type and Region (North America, Europe, Asia-Pacific, Middle East and Africa and South America)

The Automotive Infotainment Market size is projected to reach a CAGR of 11.9% from 2022 to 2028.

Automotive infotainment is an in-vehicle device that provides entertainment and information to the driver and passengers. The system includes integration of audio/video (A/V) interfaces, touchscreens, keypads, etc., for offering navigational services, hand-free phone connections, vehicle voice control, parking assistance, climate control, two-way communication tools, access to the internet, and other security services. These features help in increasing the operational efficiency of the vehicles and improving safety and driver experience.

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Increase in efforts by governments for developing safety and security solutions, increasing demand for smartphone features in cars, and technological advancements are some of the factors that have supported long-term expansion for Automotive Infotainment Market.

The impact of the COVID-19 pandemic on the automotive infotainment systems market was inevitable as the market is primarily driven by increasing vehicle sales and production. As there were continuous lockdowns and shutting down of manufacturing units, production and sales of vehicles experienced slow growth in various regions of the world.

Regional Analysis

Asia Pacific is estimated to be the largest market for in-vehicle infotainment market. The growing demand for comfort, luxury, high-end information, and entertainment services, and government regulations regarding safety and security will fuel the in-vehicle infotainment market in this region.

Key Players

·         Denso Corporation

·         Visteon Corporation

·         Kenwood Corporation

·         Magnetic Marelli SpA

·         Pioneer Corporation

Recent Developments

·         In January 2019, Alpine Electronics and Alps Electric integrated their management. Alpine has system design and software development capabilities, whereas Alps Electric has core device technologies with enhanced electronic components business such as EHI, mobile devices, sensing devices, and communication device technologies. The collaboration will bring new technologies such as the HMI cockpit.

·         In January 2019, Mitsubishi Electric Corporation launched a smart, natural HMI for cars by applying its Maisart proprietary compact AI technologies for smart mobility. After recognizing the direction that the driver is facing, the technology uses Smart Notifications to alert the driver about out-of-sight-line objects. Also, the HMI's Natural Navigation system always responses to verbal inquiries in natural, two-way conversations, regarding driving routes, etc., without the need for pressing a button or trigger words.

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Reasons to Acquire

Increase your understanding of the market for identifying the best and suitable strategies and decisions on the basis of sales or revenue fluctuations in terms of volume and value, distribution chain analysis, market trends and factors

Gain authentic and granular data access for Automotive Infotainment Market so as to understand the trends and the factors involved behind changing market situations

Qualitative and quantitative data utilization to discover arrays of future growth from the market trends of leaders to market visionaries and then recognize the significant areas to compete in the future

In-depth analysis of the changing trends of the market by visualizing the historic and forecast year growth patterns

Table of Contents

Automotive Infotainment Market is segmented into service, form, vehicle type, component, location, connectivity, operating system and region.

On the basis of Service

·         Entertainment Services

·         Navigation Services

·         E-Call

·         Vehicle Diagnostics

On the basis of Form

·         Embedded

·         Tethered

·         Integrated

On the basis of Vehicle Type

·         Passenger Car

·         LCV

·         HCV

On the basis of Component 

·         Display Unit/ Infotainment Unit

·         Control Panel

·         Telematics Control Unit

·         Head-Up Display

On the basis of Location

·         Front Row

·         Rear Row

On the basis of Connectivity

·         3G

·         4G

·         5G

On the basis of Operating System

·         Linux

·         QNX

·         Microsoft

·         Others

On the basis of Region

·         Asia Pacific

·         North America

·         Europe

·         South America

·         Middle East & Africa

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